Under the heading Trends: victoria s secret 2010 swimwear, lingerie, dresses, clothing victorias secret
Company began its existence in 1980, to date, has become a successful, popular company known worldwide. In enterprisesMexxemploys more than 6,000 people.
In the development of the company reached a turning point in 2001 -Mexx was purchased by the famous American corporation Liz Claiborne Inc., which owns 44 brands.
BrandMexx- A few lines of clothing and accessories:
MEXX WOMAN - Clothes and accessories designed for energetic, not afraid of anything new women who love life in all its manifestations, fashionable and stylish. Such women on what not to exchange freedom in clothing they appreciate the ease and convenience and do not depend on the opinions of others.
MEXX MEN - And it is clothing for men: modern, self-confident, firmly standing on their feet, who appreciate functionality and style.
MEXX JUNIOR - Clothes for children from 7 to 12 years old who already know how to distinguish a real fancy stuff and tend to keep up with father and mother.
MEXX KIDS for more young fashionistas and fashionistas from 2 to 7 years. Clothing kids like this line with its brightness, convenience, it allows children to look fashionable and modern while remaining children - direct, touching and charming.
MEXX MINI- Clothes for children from six months to two years, and for the tiniest, from newborns to children aged 6 months - lineMEXX BABY.
XX BY MEXX - A line of women's clothing for young girls, she is sure to appeal to those who like to invent for himself a distinctive style and image, is not afraid to experiment, while remaining unique personality - a bright, stylish, modern.
NON-APPAREL PRODUCTS & ACCESSOIRES - A variety of accessories for both women and men lingerie and swimwearMexx Body & Beach, Bath and bedding Mexx Bed & Bath, PerfumesMexx Fragrance, Sunglasses and frames to themMexx Eyes, Watches, shoes, socks, hair accessories.
The 2009 season popular brandMexxopened a new spring-summer collection, made in the style of an African safari. Bright, sexy model, lightweight knitted things very different cut allowed to invent your wardrobe using multilayer solutions. A distinctive feature of the collection - juicy berry color combinations crimson and gray shades. Ethnic flavor is felt in every model spring-summer collectionMexx 2009: The cotton skirt, striped long dress, pashmina and tops. We already know that the coming summer one of the most important will be the safari style, and a new collection Mexx invites us to dress in this style.
Men can buy for yourself narrow striped suit, quite neutral colors, colorful T-shirts made of soft jersey, cotton sweater with a fashionable V-neck.
Girls fashion items offered in safari style: comfortable jackets with four pockets, wide white and red pants. Represented in the collection also dresses tiger and leopard colors, complemented by the bright and unusual accessories. Looking at the model from the latest collectionMexxIt is easy to imagine yourself in the sun-baked, red earth of Africa, under a bright blue sky in the desert or in the jungle among the wild animals and beautiful tropical vegetation.
Today the productsMexx sold 10 000 different retail outlets around the world - that some chain storesMexxAnd their affiliates, and specialized departments in large department stores, and even online shops.
To advertise their productsMexxchooses not what some celebrities, and uses images of real people - energetic, free, tending to his goal and at the same time able to enjoy every moment of life. One of the advertising slogans of the company proclaims, "A kiss can say more than words," and began to kiss the image of the brand images of advertising campaignsMexx.