The main rules of successful online shopping

The main rules of successful online shopping
 Online shopping has become as commonplace in our lives, as the completion of telephone bills online and withdraw cash from an ATM. The fact that only recently seemed difficult and unsafe today, no doubt. Or still is? That, say, do, if the goods are not fit to size or was discovered marriage? How to avoid fake, and what documents to ask the online seller to verify the authenticity of the goods?

Rule 1. Before you make a purchase in an unfamiliar online store, check whether it has the necessary certificates and declarations of conformity confirming the authenticity of the product. In accordance with the Law "On Protection of Consumers' Rights, the seller must present them at the request of the buyer. Many online stores, without waiting for treatment for customers who have placed on their websites electronic copies of certificates.

Rule 2. Carefully read the information on the delivery of the goods. Most often, this is where the most of the complaints to the online store. Find out how much shipping to your location. If the website states that delivery is free anywhere in the country, ask what amount of the order when it operates. Some of the major online retailers do not charge for delivery on one condition - you must purchase at least one item from the order, that is, to make a purchase for any amount. So it makes sense to add to order some universal and necessary thing, which does not require fitting and just come in handy.

Rule 3.According to the majority, the main risk when buying clothes and shoes online - an opportunity to buy a "pig in a poke" as it is sometimes difficult to guess the size. To avoid this, make sure to read the dimensional table, which should be on the site. If you are still in doubt, order a few sizes liked things - during the fitting, you can choose the most suitable and abandon the rest. By the way, the free fitting service provided, not all online shopping, so check this question in advance.

Rule 4.Remember that by law you can return nepodoshedshy for any reason the item within 14 days from the date of purchase (this does not apply to underwear, food, medicines, perfumes, cosmetics and some other types of goods). At the discretion of the online store repayment period may be extended.

You can return the item in person, arrived at the specified address on the site, or by mail. Some stores offer a surcharge call a courier for the return of the goods. Postage costs will also have to pay for yourself.

Another thing, if we are talking about poor quality product, that is about marriage. In this case, the seller will reimburse you not only the cost of the goods (if the marriage is confirmed by the seller or expertise, and you refuse to replace the goods in the same), but also the cost of the shipment.

Anyway, in practice it turns out that the return of things - the process is less troublesome than it seems at first glance. Good seller interested in that customer's satisfaction and shop again, and therefore will always meet you.

Rule 5.Read reviews: often they help to make the right buying decision. Many customers write about the corresponding dimension grids Western and Russian brands, the difference in the color of goods in the picture, and in reality, the pros and cons of things and an online store, thereby facilitating the choice.

Do not forget that for large e-commerce players trust and love of buyers mean much more than momentary profit. The more developed and popular online store, the more he cares about the level of service and values ​​its reputation. So do not be afraid to trust someone who has earned a positive evaluation of millions of people - such online store and you will not fail.

Inara Mukhamedova, head of customer experience company Lamoda.ru