In the Renaissance alchemists composed treatises on the repainting of women's hair and encrypted secrets of effective substances for such experiments.
At the end of the XIX century to lighten hair began to use hydrogen peroxide. In 1907, French chemist Eugene Schueller invented hair dye with the addition of copper, iron and sodium sulfate. It was he who founded the "French Society of safe hair dyes."
From one year to hair dye improved, becoming safer, less allergenic, but still they were based on ammonia. This volatile gas with a pungent odor can cause an allergic reaction on the scalp, mucous membranes. Pigments to penetrate into the hair, ammonia destroys the surface protective stratum corneum strands lifts hair scales. Therefore, after dyeing hair fade, lose their ability to retain water, becomes dry and brittle.
Now there is a new generation of paint - Garnier Olia, first-resistant cream without ammonia.
At the heart of the new formula is shipping pigments into the hair using oils. Scientists have found that the combination of molecules with oils enhances the effect of lightening the hair. These results lead us to the threshold of a new era in the field of hair coloring: ammonia, and, consequently, its smell will no longer pursue women.
Today, color has become more stable, as if lit from within the hair without losing saturation until the next coloring. Magic Garnier Olia technology unleashes the full potential of coloring pigments and makes the hair healthy.