To bring the company out of the crisis will only team of qualified professionals. Your first task is - to get the maximum amount of reliable information. Statistical data should be provided on time and in full, then you will have a correct understanding of the situation, you will be able to adjust their actions.
To keep up to date, you need to build a team that will collect statistics from different areas of the company and provide it to you. This issue should be approached with great responsibility. If you see that some of the workers can not cope with the problem, it is better to immediately replace it with someone else, otherwise it will be lost precious time.
At a time of crisis we need to forget about democracy and build a hierarchical management model. All departments of production should lead one person. He will make decisions and give orders. It also lays the whole responsibility, so better to put at the head of a knowledgeable person, confident in their abilities.
To fight the crisis need to activate all departments of the enterprise, especially the leaders of the advertising department. They should provide information about the company in a favorable light for you, not only outside the company, but also inside it in order to maintain a positive attitude of employees.
And, of course, take advantage of the positive experience of other companies are caught by the crisis. Analyze the effectiveness of their actions, then you will be sure that you can take, and what actions will only aggravate the situation. To overcome the financial crisis at the plant, it is necessary to efficiently use the whole range of measures.